News & Articles
Licensing news, retail insight and updates from across the Goldman Brands portfolio.
Why the Manufacturer Matters as Much as the Brand
A great brand can open doors, but it’s the manufacturer that turns opportunity into reality. The right manufacturing partner ensures quality, consistency and scalability,… Read article
Building Brands Beyond Their Core Category
For many successful brands, long-term growth comes from more than just strengthening their core category. Expanding into adjacent product areas can open new markets,… Read article
The Growing Global Demand for Sports Lifestyle Brands
From the gym to the high street, sport has become a way of life. Consumers are increasingly embracing active lifestyles, not just for performance,… Read article
From Brand to Shelf: How We Approach Licensing
At Goldman Brands, we take a structured, commercial approach to brand licensing, focused on turning brand potential into successful products on shelf. Our role… Read article
Chrysalis: Developing a Modern Cleaning & Hygiene Brand
Chrysalis is a trusted name in cleaning and hygiene, offering a comprehensive range of products for professional, commercial and household use. At Goldman Brands,… Read article
Guildman: Taking British Hardware Heritage Forward
Guildman is a name built on British craftsmanship, reliability and over 90 years of hardware expertise. With a strong heritage and enduring recognition, the… Read article